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The LIV Method plans to open a 12,000-square-foot studio at 2 Gansevoort in Manhattan in January 2027. It will be the New York fitness brand’s third city location and its largest to date, with private, semi-private and group training alongside recovery amenities.
The LIV Method plans to open a 12,000-square-foot studio at 2 Gansevoort in Manhattan in January 2027, adding a third New York City location and its largest facility so far. The boutique fitness operator says the Meatpacking District and West Village-area site will offer its private, semi-private and group training, as well as recovery amenities.
The new studio is planned for 2 Gansevoort, in an area between the Meatpacking District and the West Village. At 12,000 square feet, it will be larger than the brand’s existing New York locations, which are in Midtown East and the Upper East Side. The planned opening date is January 2027.
According to the company, members will be able to take part in private, semi-private and group training. The location is also expected to include cold plunges, a sauna and practitioner treatments. The source report does not specify which treatments will be offered or whether they will be available to all members.
The LIV Method’s stated approach uses an individual assessment of a client’s strengths and weaknesses to guide strength, cardio and dynamic mobility work. The company describes its focus as injury prevention and performance optimization; these are descriptions of its methodology, not independently verified outcomes. The deal was brokered by real estate advisory firm Dennis Healthcare, according to the report.
A Third Manhattan Neighborhood
The planned site would take the LIV Method beyond its current footprint in Midtown East and the Upper East Side and into a new part of Manhattan. A larger facility could accommodate multiple forms of training and recovery services under one roof, although the company has not provided details on capacity, membership numbers or how the new studio’s schedule will compare with its existing locations.
The expansion also marks a sizeable commitment for an operator the source report describes as family-owned, family-operated and self-funded. Opening a 12,000-square-foot space in a designated landmark property may give the brand a prominent presence in the neighborhood, but the financial terms of the lease and the scale of the investment have not been disclosed.
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From Two Sites to Gansevoort
The LIV Method currently operates two New York City locations, in Midtown East and the Upper East Side. The Gansevoort studio would be its third site in the city and its first in the Meatpacking District and West Village area. The brand offers personal training in private, semi-private and group formats.
The 2 Gansevoort property is described in the source report as a designated New York City landmark and part of the Greenwich Village Historic District. The company’s founders framed the location as a neighborhood expansion rather than simply another studio opening. Founder Matt Sauerhoff and chief operating officer Danielle Krinsky said in a joint statement to Athletech News: “We don’t just enter a neighborhood; we become part of its fabric.”
The company has said it envisions entering markets beyond New York eventually, but the report says it has no firm plans for expansion outside the city. The Gansevoort project is the concrete development currently announced.
““2 Gansevoort is the next neighborhood we call home. We don’t just enter a neighborhood; we become part of its fabric.””
— Matt Sauerhoff, founder, and Danielle Krinsky, chief operating officer, in a joint statement to Athletech News
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Opening Plans Still Incomplete
The company has announced January 2027 as the expected opening date, but the source report does not provide a construction schedule or confirm whether that date is fixed. Details about membership pricing, launch offers, operating hours, staffing and the studio’s capacity have not been reported.
It is also unclear what practitioner treatments will be available at 2 Gansevoort, how those services will be priced or whether they will match offerings at the existing studios. The report notes that the current locations offer IV therapy, but does not say that the new site will provide it. The company’s longer-term interest in other markets has not been accompanied by specific locations or timelines.
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Details Before the 2027 Opening
The next stated milestone is the planned January 2027 opening of the Gansevoort studio. Before then, further company announcements may clarify membership options, service menus, staffing and access to the recovery amenities. No additional opening milestones or dates were included in the source report.
For now, the confirmed development is a third New York City location planned at 2 Gansevoort, with a proposed footprint of 12,000 square feet. Any expansion beyond New York remains a longer-term possibility rather than an announced project.
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Key Questions
Where will the LIV Method’s new studio be?
The planned studio is at 2 Gansevoort, in the Meatpacking District and West Village area of Manhattan.
When is the location expected to open?
The company is targeting January 2027. The source report does not provide a more detailed construction or opening schedule.
How large will the new studio be?
The planned site is 12,000 square feet, which the report identifies as the LIV Method’s largest location to date.
What services are planned for the Gansevoort location?
The company says the studio will offer private, semi-private and group training, plus cold plunges, a sauna and practitioner treatments. Specific treatment options and pricing have not been reported.
Does the LIV Method have plans to open outside New York?
The company has said it envisions entering other markets eventually, but no firm plans have been announced, according to the source report.
Source: rss
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